In the field of library and information science, adopting best practices helps improving services and win customers. A case in point is the National Library Board of Singapore. The remarkable metamorphosis of its national and public libraries attracted the attention of a team from the Harvard Business School comprising Roger Hallowell, C.I.Knoop and N.Boon Siong. Thus, an interesting case study was published in October 2001. It describes how the National Library of Singapore has been able to successfully support a national agenda, i.e Singapore’s desire to become a “Learning Nation“, in line with Michael Porter’s concept of the “competitive advantage of nations”. There is food for thought for LIS diplomates and graduates, and above all, for our policy makers.